athletes wear at the Olympics. Sneaker companies have re-released several models from the past with Olympic-inspired colors or other attachments.Edler said the hype and patriotism surrounding

Australias golf aces need to conjure a miracle to contend for British Open glory despite Jason Days second-round heroics at Royal Troon.Day defied savage conditions to fire a brilliant one-under-par 70 - the only red number of the afternoon - to keep his hopes flickering.But the world No.1 will enter moving day a distant 11 shots behind halfway leader Phil Mickelson, with Australias closest challengers Adam Scott and Matt Jones both 10 adrift of the American.Day, though, isnt giving up the ghost after rediscovering his swing - and mojo - when a menacing squall that swept the Scottish links course threatened to wipe him out of the Open.We totally expected to have conditions that were going to be difficult, but not to the point where it was blowing 30 to 40 miles an hour with winds and rain coming in sideways, Day said.I think I went through four gloves during that little time span, and it was coming down pretty heavy on me.My weather gear is totally soaked now and Ive got to somehow dry it out before tomorrow.Day held firm in the worst of the weather after four birdies in five holes on the front nine revived his flagging fortunes.Obviously Ive got to go into the next couple days with a positive attitude regardless how the weather is, because its going to be hard on everyone, Day said.Its going to be hard to win a major tournament. Mickelson has been playing some tremendous golf over the last two days, but you just never know whats going to happen in major tournaments.Ive just got to keep trying to push forward and trying to get myself back into contention somehow.Scott was the only Australian to land on the right side of the Open draw, but failed to take advantage in a disappointing second-round 73, the same score as Jones shot playing in the worst of it late afternoon.Leishman carded a classy 69 after teeing off just before midday to be one over for the championship along with Greg Chalmers (71).Scott Hend (73) got it to four under at one point on Friday before finishing at two over after being caught up in what Day described as the worst storm hed ever encountered on a golf course.It felt like the rain was coming up underneath the umbrella, Day said.That was pretty atrocious.Marcus Fraser and Rod Pampling - who bogeyed the last - were both devastated to miss the four-over cut by a shot after each notching second-round 75s.Nathan Holman was also left shattered after the infamous Postage Stamp par-3 eighth killed his chance of making the half-way cut on his major debut.Holman, 25, racked up a triple bogey and, despite gallantly making birdie on the last in darkness, fell two shots short of a weekend tee time.Nick Cullen, at eight over, and Steve Bowditch, at 15 over, also crashed out.Guillermo Heredia Rays Jersey . The Dane followed up his first European Tour title last weekend with eight birdies and just a single dropped shot on Thursday for a one-stroke advantage over South Africas Allan Versfeld and Portugals Ricardo Santos. Willy Adames Rays Jersey . Bjorn, who had a 36-hole total of 8-under 134, made a testing six-foot putt to save par on the 16th and a birdie on the 17th before bogeying the final hole after a misjudged approach shot. American Kevin Streelman was in second place after shooting a 69. https://www.cheapraysonline.com/ . The Court of Arbitration for Sport ruling "puts an end to my dreams of being a top player," the 27-year-old Troicki said in a statement. "I worked my entire life for it, and it has been taken away from me in one afternoon by a doctor I didnt know," said Troicki, whose ranking peaked at No. Brendan McKay Jersey . -- The goal posts lying flat on the field, Arizonas fans lingered on the field, congregating around the locker room entrance nearly 30 minutes after rushing out of the stands. Guillermo Heredia Jersey . They reached the 100-point plateau for the fourth time in five games, bested the visiting Trail Blazers by 34 in the paint and scored 19 of the final 25 points in regulation.RIO DE JANEIRO -- While the mens basketball teams first order of business is to win the gold medal at the Rio Games there will be some other basketball business taking place on the court.Shoe business, and it can get personal.Michael Jordan is the shining example of how on-court moments can take on another life through sneakers in this global multi-billion dollar industry. Kevin Durant, Kyrie Irving and other members of the United States Olympic mens basketball team could have a similar opportunity in Rio. In an ideal world for players and shoe companies there will be a memorable golden moment that goes viral -- leading to an `it must be the shoes phenomenon.Nike is the official apparel provider for the team, but Jordan Brand, Adidas and other companies know the Olympics provide a unique chance to build a legacy around their product. And while it wasnt obvious in a Nike promotional photo of the team, Harrison Barnes and Kyle Lowry are sponsored by Adidas; Klay Thompson by ANTA -- and all are allowed to wear their non-Nike footwear during the games.The one thing thats a little bit different between a lot of the Olympic models versus a new signature shoe for an athlete like Kevin Durant or LeBron James, is a lot of the Olympic stuff ties back into the history thats happened previously, said Brandon Edler, Finish Line content manager and creative strategist. Nostalgia is still one of the best forms of marketing and retro stuff continues to be a very strong product point for a lot of these brands. Its a fine balance between that and anything thats new thats being unveiled around the Olympics.Theres a good opportunity for somebody like Carmelo Anthony to go out there and drop 44 in an Olympic game and that being an iconic moment. Something like Vince Carter dunking over a 7-foot guy in the Nike Shox. That made Nike Shox one of the biggest shoes after that happened.Carter had fans around the world on their feet with his dunk over 7-foot-2 Frenchman Frederic Weis in the 2000 Olympics.Many sneaker enthusiasts associate the Jordan 3 with Jordan winning the 1988 dunk contest. The red and black Jordan 12 was nicknamed the Flu Games after Jordan scored 38 points in Game 5 of the 1997 NBA Finals despite an illness. Michael Johnsons gold shoes are still talked about from when he broke the 200 and 400 meter world records at the 1996 Olympics.Much of this years Nike Olympic products have been planned for 24 months, according to Nike Basketball color lead Eugene Rogers.Durants latest signature shoe, the KD 9, first released in late June in a grey colorway, but the red, white and blue version is what Durant has worn during the Olympic exhibition games.ddddddddddddWe kind of knew Kevin Durant would be the guy who would almost be the leader, said Nike Basketball senior design director Leo Chang, who worked on the KD 9, Kyrie 2 and Hyperdunk 2016. It was kind of his time to shine and we wanted that moment to be great for him.Durant certainly isnt the only player rocking new kicks. Anthony and Jimmy Butler debuted the Jordan 31 in the team picture two weeks ago. Paul George has been wearing the Nike Hyperdunk 2016 Flyknit. Kyrie Lowry is wearing Adidas summer release of the Crazylight 2016.I think everybodys going to be watching us, so for the brand its very important, Butler said, with me and (Carmelo) being here and both wearing the shoe, I think everyone gets to see what it looks like, how it performs and hopefully it makes us play to the top of our game.Each company benefits from a global audience that dwarfs the NBA Finals, Super Bowl or World Series, but each also hopes for an iconic moment that builds a storyline that lasts decades.You always kind of have to anticipate a moment of greatness like that, Chang said. That means the best execution of the product out on the floor at that time so when that moment is remembered, people remember the product as well.The marketing opportunities have gone beyond what the athletes wear at the Olympics. Sneaker companies have re-released several models from the past with Olympic-inspired colors or other attachments.Edler said the hype and patriotism surrounding the Olympics always drives consumers to the stores and people in the United States are drawn to red, white and blue colorways.Companies arent just putting out special editions to coincide with the Olympics, but also giving planned product an Olympic theme. James, Kobe Bryant and Steph Curry have had red, white and blue versions of their signature line this summer -- and none are playing in Rio.Nike has been releasing the Nike Air Prestos during the last year, so thats going to be a shoe thats Olympified, said Corey Bullough, owner of Fice Gallery and Boutique in Salt Lake City. Same thing with the (Nike Air More) Uptempo, thats a shoe they decided to bring back six months ago. ... They tend to stick to their formula for the year.This year players and shoe companies are hoping the formula includes a memorable golden moment at the Rio Games. ' ' '